Rick Brown wins 2024 New York Emmy Award

Excerpts From “NewYork-Presbyterian Wins an Emmy for its Healthcare Storytelling”

NewYork-Presbyterian won an Emmy Award at the 68th Annual New York Emmy Awards for our video, A Teenage Girl Finds Her Smile After a Series of Reconstructive Surgeries.

The video, created by the editorial team in NewYork-Presbyterian’s Office of Marketing and Communications, won in the category of Health/Medical Short Form Content. The Health Matters story features Jade, a teenage girl born with a condition that stunted the growth of her face who turned to NewYork-Presbyterian for complex surgical treatment to help her eat, speak, and smile.

Jade before and after her surgery. Click the image to view the video and accompanying article.

The video documents Jade’s journey after she was diagnosed with a condition called midface hypoplasia, in which the bones around the eyes, cheekbones, and jaw don’t grow at the same rate as the rest of her face. In order to help Jade, the team at the Craniofacial Center at Children’s Hospital of New York at NewYork-Presbyterian separated her facial bones from her skull and moved them slowly forward using mechanical devices. They utilized cutting-edge technology that allowed the surgeons to pre-plan the procedure virtually, which helped lead to a successful real-life outcome. Today, Jade is typical teenager who hangs out with friends, cheers for the Kansas City Chiefs, and smiles proudly after her dance performances.

“It was an honor for our team to tell Jade’s story and highlight how she is thriving today thanks to the incredible care she received at NewYork-Presbyterian,” says Sharon Cotliar-Zweifach, vice president of editorial content and social media strategy at NewYork-Presbyterian. “I am so proud of our incredibly talented team who bring these remarkable stories to life.”

The team that worked on the Emmy-winning video included: Evan Kleinman, director, Emily Driscoll, producer, Rick Brown, editor, Angelique Serrano, associate producer, Michael Cogliantry, director of photography, and executive producers, Sharon Cotliar-Zweifach and Devika Mathrani.